The original footbag brand had product-market fit and loyal customers but no growth engine. We built the ad infrastructure, activated the multi-pack catalogue, and captured a record Q4.
Flying Clipper closed 2024 at $247K, built almost entirely on organic discovery. No ad strategy, no multi-pack offers, no plan for the Q4 gifting peak — real demand was going untapped every single day.
Ads existed, but with no structure and no strategy to capture demand or defend positions in high-intent periods.
The highest-AOV, highest-margin products had zero dedicated ad support. Buyers ready to purchase couldn't find them.
Footbags are gift friendly, and Q4 demand is predictable, yet the biggest revenue window passed by, year after year.
PPC built on top of the organic base and never in competition with it. Every move protected the 60% organic share, while paid scaled.
A structured programme across Sponsored Products, Brands, and Display grew paid's revenue share from 23% to 40% while protecting the 60% organic base.
Hero bundles finally got dedicated campaigns; new crochet and novelty lines launched from zero to $92K+.
Demand mapped by day of week, budgets shifted to Friday and Monday peaks, deal stacking and always-on coupons across hero ASINs.
Stronger rankings, sharper listings, and review velocity built compounding momentum that keeps lowering long-term TACOS.
2025 monthly revenue with year-on-year growth — November alone rose from $21K to $139K.
The 2025 shopper journey — where the funnel used to leak, and where it converts now.
AONExperts turned what we had into something we're genuinely proud of. Our products were always good — we just needed the right team to make sure the right people could actually find them.
Start with a free, no-commitment audit of your Amazon account — the same first step Flying Clipper took.