NATASH MOOR.
- Category Beauty
- Client NATASHA MOOR
- Start Date 23 October 2023
- Handover Ongoing
Beauty with Purpose
AONExperts collaborated with Natasha Moor, a renowned makeup artist, to enhance her brand’s online presence. Natasha aimed to offer high-quality beauty essentials with positive affirmations, fostering self-empowerment.
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Objectives
- Elevate Natasha Moor’s brand visibility and trust.
- Optimize the store page for a compelling customer experience.
- Enhance product presentation through Premium A+ Content.
- Address challenges in product discoverability.
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The Obstacle
- Natasha faced challenges in presenting her unique beauty line effectively.
- Limited product discoverability and a suboptimal online presence hindered reaching her target audience.
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Problem Areas
- “Insufficient store page optimization.
- Lack of engaging content to convey the brand’s message.
- Subpar A+ Content affecting product visibility.
- Difficulty in establishing a consistent brand narrative.”
AONExperts Strategy
AONExperts implemented a comprehensive multi-page store for Natasha Moor, featuring categorized products and an 'About Us' page. Inspiring content sections were strategically incorporated, enhancing navigation for a seamless and captivating shopping experience.
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Content Strategy
Strategy
Optimized listing with crucial keywords Compliant product titles for wider reach Title emphasizing benefits and features Premium a+ content for branding and conversions Advertising campaigns for visibility Virtual product bundles for sales growth and introductions
Result
Natasha Moor's brand not only successfully addressed initial challenges but also emerged as a symbol of empowerment in the beauty industry. The implemented strategies resulted in a substantial increase in sales and a heightened level of customer engagement.
Client's Words
